Brew & Bloom is a sustainable product prototype designed to encourage everyday coffee drinkers to move away from single-use plastic coffee pods, and adopt a more environmentally conscious alternative. The concept features a biodegradable steeped coffee bag packaged in handmade seed paper, creating a fully circular product experience. After use, the packaging can be recycled, composted, or planted directly into the ground to bloom into flowers, resulting in a 100% zero-waste solution.
For this project, I developed the complete visual identity and packaging system, including all illustrations, typography, layout design, and production artwork. Every element of the package was designed to communicate the product’s sustainability story while creating a cohesive, engaging consumer experience.
